Mobile News blogger for ZDNet, James Kendrick, presented plans for Google to hire a mobile application top development talent. However, when he explained the move in terms of back pedaling on their belief long mobile web will be finally reigns supreme, is missing a few key points: Chrome OS, HTML5, Apple, Google Labs and Android fragmentation. It also noted that Google is on a hiring spree. the mobile app developers that make up a tiny part of the new s Googling the company plans to hire.
Users love interacting with the web on the 3 inch screens? No.. Specialized apps work better on small screens? Often, Yes. And what about the iPhone, the smartphone just silly to some company in California that many people seem to like? It does not support Flash, so web experiences available to users until HTML5 becomes current are not exactly rich. Mobile applications, of course, circumvent this issue, allowing experiments on small flashless screens.
Interestingly, however, the majority of the use of data on mobile phones comes real web browsing. Mobile access to data and information is still the primary use for these devices (tablets, elsewhere) case. People can be downloaded billions (literally) apps, but they still spend extraordinary amounts of time simply in line with their phones.
And if the web experience could be as rich as native application experience? A look on Google (and Microsoft and Zoho, among others) has done to replicate, and in some respects, progress, productivity, software as a service on the web shows that the visible tip of the iceberg when it comes to rich web applications.
Anyone who has had the opportunity to use Chrome OS or accessing online shop web applications Chrome knows sophisticated applications are quite possible of in the browser, the best that can be distinguished from native OS applications. As this technology trickles to the mobile (or, more likely, perhaps is advanced by the mobile space), and HTML5 makes web applications on all possible platforms that could previously only achieved with Flash, users will be more more not care if accessing functionality via a browser or native application. Both will look great and work harmoniously.
«Next: is user experience and momentum.»
Chris Dawson is a freelance writer and consultant with many years of experience in web-based systems and educational technology.
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